Claiming Market Share During the Natural Beauty Boom
Crafting a brand for a personal care retail store and in-house products in Myanmar.
Client
Organico
Background
In an ever-increasingly global market, it can be challenging for local brands to compete with large-scale companies. Our goal was to reinvent Myanmar-based Organico with a fresh start and help them stand out amongst international competition.
In-House Products, Brand Identity
and Packaging Design
Apart from the retail brand's image, we also crafted their in-house product logo and set the tone during the design process to help our client develop a series of products under the Organico brand.
Website Design and Development
We developed a comprehensive content mangagement system for our client to update their product lists with an effective, easy-to-use sorting system.
Brand Style Guidelines
To help the local design team in Myarmar develop other brand projects in a consistent style, we provided our client with detailed style guidelines for both retail and product brands.
